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The New Ecology

Request

Produce, design, and build installation to present new products to core clients (Estee Lauder, Avon, Victoria’s Secret, LVMH…)

Solution

Firmenich’s Creative Marketing Studio’s Sensorium for 2002 was three rooms designed as a transcendental forest, a future home, and a sensual home.

My contribution:

  • Core concept contributor
  • Design and crafting of the installation space
  • Hiring and managing a team of artists within an operating budget
  • Channeling my inner Stanley Kubrick to create a futuristic, clinical environment
  • Art direction

The painting of Cynthia was done by Alexis Karl, my NYAA studio mate, resides in the private collection of Cathleen Montrose.