Showcase Design
Request
Created engaging experiences for the homepage HERO. Ensured adherence to the global Style Guide.
Solution
My first major responsibility when I arrived at Life Technologies was to provide guidance on the company’s storefronts and homepage to ensure a cohesive experience, brand consistency, and quality of production.
My responsibilities included
- brainstorming ideas with eBusiness and Marketing,
- creating visual designs,
- coding interactive functionality,
- conducting analytic testing with Optimizely and Adobe Site Catalyst,
- and enforcing adherence to our Style Guides.