UX Process Case Study circa 2015 Ten years ago we saw companies starting to embrace Design Think and move from Waterfall into true Agile. This was really hard. But ThermoFisher Scientific was committed to this – and UX started to iterate along a radical path of...
Sensorial Design Request For Symrise, create an installation to present fragrance designs. Solution Installations are a sales pitch masked as an immersive sensorial experience. We tell a captivating story while showcasing new product ideas. The presentations...
Inductive Design Request Produce an animated presentation reviewing olfactive accords to discuss a new fragrance concept. Solution In the fragrance industry, we rely heavily on visual informants to augment an olfactory experience when we try to communicate concepts....
The New Ecology Request Produced, designed, and built an installation to present new products to core clients (Estee Lauder, Avon, Victoria’s Secret, LVMH). Solution Firmenich’s Creative Marketing Studio’s Sensorium for 2002 consisted of three rooms designed as a...
